Cookie Policy
Last updated: January 1, 2024
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.
This Cookie Policy explains how 95desk ("we," "our," or "us") uses cookies and similar technologies on our website, mobile application, and related services.
2. Types of Cookies We Use
2.1 Essential Cookies
These cookies are necessary for our website to function properly and cannot be disabled. They include:
- Authentication cookies: Keep you logged in to your account
- Security cookies: Protect against fraud and ensure secure connections
- Session cookies: Remember your preferences during your visit
- Load balancing cookies: Ensure optimal website performance
2.2 Performance and Analytics Cookies
These cookies help us understand how visitors use our website. We use Google Analytics (Measurement ID: G-7TQDPJGPPT) to collect anonymous usage statistics:
- Google Analytics: Tracks website usage, user behavior, page views, session duration, and traffic sources. Data is anonymized and collected only with your consent.
- Performance monitoring: Identifies technical issues and loading times
- Heat mapping: Shows how users interact with our pages
- A/B testing: Helps us improve user experience
Google Analytics uses cookies to collect information about your use of our website. This information is transmitted to and stored by Google on servers in the United States. Google uses this data to evaluate your use of the website, compile reports on website activity, and provide other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. You can opt out of Google Analytics cookies through our cookie preference center.
2.3 Functional Cookies
These cookies enhance your experience by remembering your choices:
- Language preferences: Remember your preferred language
- Location settings: Store your preferred coworking location
- Accessibility settings: Remember accessibility preferences
- Form data: Save partially completed forms
2.4 Marketing and Advertising Cookies
These cookies are used to deliver relevant advertisements:
- Targeting cookies: Show relevant ads based on your interests
- Retargeting cookies: Display ads for our services on other websites
- Social media cookies: Enable sharing on social platforms
- Conversion tracking: Measure the effectiveness of our marketing
3. Third-Party Cookies
We work with trusted third-party service providers who may place cookies on your device:
3.1 Analytics Providers
- Google Analytics (G-7TQDPJGPPT): Website traffic and user behavior analysis. We use Google Analytics with IP anonymization enabled. For more information, visit Google's Privacy Policy and Google Analytics Opt-out Browser Add-on.
- Hotjar: User experience and behavior analytics (currently not in use)
- Mixpanel: Product analytics and user engagement tracking (currently not in use)
3.2 Marketing Partners
- Google Ads: Advertising and conversion tracking
- Facebook Pixel: Social media advertising and analytics
- LinkedIn Insight Tag: Professional network advertising
3.3 Support and Communication
- Intercom: Customer support chat functionality
- Mailchimp: Email marketing and newsletter management
- Calendly: Meeting and tour booking system
4. Cookie Duration
4.1 Session Cookies
These cookies are temporary and are deleted when you close your browser. They help maintain your session while navigating our website.
4.2 Persistent Cookies
These cookies remain on your device for a specified period or until you delete them. Common durations include:
- 30 days: Marketing and advertising cookies
- 1 year: Analytics and performance cookies
- 2 years: Functional and preference cookies
5. How We Use Cookie Information
We use information collected through cookies to:
5.1 Improve User Experience
- Remember your preferences and settings
- Provide personalized content and recommendations
- Optimize website performance and loading times
- Enable social media sharing and integration
5.2 Analyze and Optimize
- Understand how visitors use our website
- Identify popular content and features
- Detect and fix technical issues
- Test new features and improvements
5.3 Marketing and Communication
- Deliver relevant advertisements
- Measure marketing campaign effectiveness
- Provide targeted content and offers
- Enable remarketing to interested visitors
6. Managing Your Cookie Preferences
6.1 Browser Settings
You can control cookies through your browser settings:
- Chrome: Settings → Privacy and Security → Cookies and other site data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Cookies and website data
- Edge: Settings → Cookies and site permissions
6.2 Cookie Consent Management
When you first visit our website, you'll see a cookie consent banner where you can:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences
- Learn more about each cookie category
6.3 Opt-Out Options
You can opt out of specific tracking services:
- Google Analytics: Google Analytics Opt-out
- Google Ads: Ad Settings
- Facebook: Facebook Ad Preferences
7. Impact of Disabling Cookies
Disabling cookies may affect your experience on our website:
7.1 Essential Cookies
Disabling essential cookies may result in:
- Inability to log in to your account
- Loss of security features
- Website functionality issues
- Inability to complete bookings or payments
7.2 Non-Essential Cookies
Disabling non-essential cookies may result in:
- Less personalized experience
- Repeated requests for preferences
- Less relevant advertising
- Limited analytics insights
8. Mobile App Tracking
Our mobile application uses similar tracking technologies:
8.1 Device Identifiers
- Advertising ID (iOS) / Google Advertising ID (Android)
- Device fingerprinting for security
- Push notification tokens
8.2 App Analytics
- Usage patterns and feature adoption
- Crash reporting and performance monitoring
- User engagement and retention metrics
8.3 Managing App Tracking
You can control app tracking through:
- iOS: Settings → Privacy & Security → Tracking
- Android: Settings → Privacy → Ads
- App Settings: In-app privacy preferences
9. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by:
- Posting the updated policy on our website
- Updating the "Last updated" date
- Sending email notifications for significant changes
- Displaying prominent notices on our website
10. Contact Information
If you have questions about our use of cookies or this Cookie Policy, please contact us:
Privacy Team
Email: privacy@95desk.com
Address: 95desk Privacy Team
123 Innovation Street
Berlin, Germany 10115
Phone: +49 30 1234 5678
11. Additional Resources
For more information about cookies and online privacy: